New West Mid Sexual Health Web site Launched
The redesign is an effort to reach out to a younger audience
West Middlesex University Hospital has launched a new sexual health web site in an effort to make it more user-friendly. The new web site has been re-designed to make it easier for visitors to quickly find what they are looking for as well mobile-friendly so that contact details are accessible on portable devises.
One of the main features of the new web site is a photo story on the homepage that is designed to reach an audience familiar with comic book styles who might be accessing it on smart phones as well as desktop PCs.
Students from West Thames College acted out the photo story which they helped to write alongside staff from Sexual Health Hounslow working with NHS Elect. The photo story aims to demystify what a visit to the sexual health clinic is like and also contains key messages about the importance of using contraception and testing for sexually transmitted infections.
Richard West, operational lead for sexual health, said: “It was important to involve young people in the web site design process as they are one of our key audiences and to help make them aware of the services at West Middlesex and sexual health clinics around the borough.”
The new web site also includes a simple pathway to help visitors find the most suitable service and live updates from the sexual health clinic Twitter feed. Follow them on Twitter: @SHHounslow.
The web site address is www.sexualhealthhounslow.org.uk.
April 7, 2014